Senior Planning Manager/Associate Planning Director 资深策略经理/策略副总监

20k - 30k 北京 · 北京市 / 经验5-10年 / 本科

2020.12.15 发布于Serviceplan 北京招聘
职位优势:

职位描述:

Key Responsibilities

 

         Independently and full responsible to manage and pitch clients, including combing and judging customer needs, independent analysis, judgment and integration of the required resources.

可独立全责管理、pitch客户,包括梳理并判断客户需求,独立分析、判断并统整所需的资源。 

         Have the related professional ability of brand strategy, including brand positioning, product positioning, communication strategy etc.

拥有品牌策略和相关专业能力,包括品牌定位、产品定位、传播策略等  

         Have insight of the industry, the consumer and the media. Help the account and the creative team understand and use it.

对于行业、消费者及媒体拥有洞察能力,并能帮助account及创意团队理解且运用。

         Have rich pitch experience and skills to help the team to better convince and sell idea.

拥有丰富的提案经验与技巧,帮助团队更好的说服客户、输出idea

         Have the ability to organize team operations, integrate account and creative teams to better collaborate to achieve more efficient output. 

拥有组织团队运作的能力,整合account及创意团队更好的协作,获得更有效率的产出。 

         Help planning team to grow and lead team to make progress.

能够帮助planning团队成长,引领团队进步。

 

Requirements

Quafications

 

         Proficiency in Microsoft Word, Excel, PowerPoint

熟练使用Microsoft WordExcelPowerPoint

         University degree and above. 

大学及以上学历

         Fluent Mandarin and English (Written and Spoken)

流利的中英文(书面和口头)

         Preferred Major: Marketing, Communication, Business Administration, Statistics & Psychology

专业优先:市场营销、传播、工商管理、统计与心理学

         Minimum 5 years working experience in marketing, communication or other strategy development related field.

至少5年市场营销、传播或其他战略发展相关领域的工作经验。

         Wide degree of creativity and latitude in marketing, branding and advertising is expected. 

在营销、品牌和广告方面具有广泛的创造力和自由度

         Strong planning skills (Account Planning + Creative Planning) with wide exposure and familiarities in variety of strategy/ concept development, practices, and procedures. 

具有较强的策略技能(客户计划+创意计划),熟悉各种战略/概念开发、实践和程序。

         Good understanding of technology and automobile industry.

对技术和汽车工业有很好的了解

 

Personalities

 

         Curious, passionate & resourceful

有好奇心、热情、足智多谋

         Self-motivated, have the strong urge to explore truth and push boundaries for the best solutions. 

自我激励,有强烈的探索真理的冲动,并为最佳解决方案设定界限。

         Team player and motivator, able to lead and leverage the strength of subsidiaries, guide and train their planning skills, and drive optimized team result. 

团队合作者和激励者,能够领导和利用子公司的力量,指导和培训他们的计划技能,推动优化的团队成果。

         Strategic and flexible, able to express different opinion and interact with client and colleagues diplomatically when necessary.

具有战略性和灵活性,能表达不同意见,必要时能与客户和同事进行外交交流。

简历直达:K.Yao@serviceplan.com

邮件标题格式为:个人姓名+职位名称+工作地点+来源麦迪逊邦

公司介绍:

Serviceplan成立于1970年,是欧洲最大、最多样化的独立传播机构,在国内设有北京和上海两个办事处。作为独资的全面一体化广告公司,Serviceplan迅速发展了“整合传播”的概念,集品牌策划、专业创意、传统/线上媒介、网页设计、客户关系管理、市场调查及公关顾问/专业销售等传播方式于一体。Serviceplan客户涉及欧洲奢侈品、汽车行业领先品牌、快消品行业、以及高端技术设备等众多行业。通过整合线上线下的所有传播渠道来发挥市场潜力,为客户创造真正的竞争优势。

本文经授权发布,不代表麦迪逊邦立场。如若转载请联系原作者。

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