Marketing Manager

面议 上海 · 上海市 / 经验3-5年 / 本科

2021.10.19 发布于盛世长城招聘
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职位描述:

 

Marketing Manager, MSL China of Publicis Groupe

Based in Shanghai

 

Job Description            

Reporting to MSL China BD&MKT Head.

Drive MSL China external and internal PR communications and marketing activities for the network’s MSL China offices, working closely with the key executive leaders of MSL China and regional and other agencies of Publicis Groupe.

Support to business development and growth through the credentials and case studies development, new leads and opportunities exploring and generation etc. with leader’s coaching.

Ensure a strategic perspective on all marketing and communications activities, always looking through the lens of “how are we improving our business through these activities”. This includes a willingness to try out new approaches to better support the business.

Leading the marketing initiatives for MSL China transformation to marketing and communications group. Activities include but are not limited to:

Industry Media Relations/Content

o   Proactively implement media strategies, coordinate and consolidate media inquiries for MSL China.

o   Proactively create relevant content about MSL China and its operation, philosophy and culture via different channels targeting key stakeholders.

o   Timely launch and announcements of PR and marketing campaign launches, new business wins and key executive appointments.

o   Monitoring of media, intelligence on competitors and industry news.

Award/Speaking Opportunity/Thought Leadership

o   Awards submission (authoring and/or coordination of regional submissions), effectiveness awards shows.

o   Driving role in development of thought leadership: both content wise and communications wise.

o   Pursuit of speaking opportunities and awards judging opportunities for MSL China’s key leaders.

Social Media

o   Setting up and planning MSLGROUP China Social Media presence including but not limited to WeChat.

Event/Campaigns

o   Creation and/or management of events (Leading industry event, MSL China’s events and tailored events for client marketers) .

 

Qualities we are looking for:

- Minimum 4 years of experience in PR, Marketing or Corporate Communication

- Fluent in written and spoken Mandarin and English

- Working experience in agency (PR or advertising agency) is a must, solid digital experience is a plus 

- Strong network in both regional and local trade and mass media outlets

- Good team player who can work independently and under pressure

- Positive, mature personality with can-do attitude towards challenges

- Interest in creativity strategy on marketing sector

- Result driven: willing to do what it takes to achieve results for MSL China in China

- Entrepreneurial mindset

 

 

About MSL China
MSL China is a business-driven communications consultancy and a trusted advisor to all business functions. At MSL China, we’re focused on delivering INTEGRATED, creative programs through data-based INSIGHTS, and driven by making a real IMPACT on business through strategic communications in the digital age. Among all international PR and social interaction consultancy, MSL China is growing at the fastest speed and now with more than 200 staff in Beijing, Shanghai and Guangzhou delivering business results for some of the world’s most valuable brands. MSL China is also among the most awarded PR agencies in China. Our work has led to many campaign wins from leading public relations, brand management and marketing industry associations including SABRE, the International PR Association, the China PR Association, the International Business Awards, and China’s New Media Festival.
http://www.mslgroup.cn | wechat: MSLCHINA

简历直达:sally.chen@publicisgroupe.com

邮件标题格式为:个人姓名+职位名称+工作地点+来源麦迪逊邦

公司介绍:

盛世长城国际广告(Saatchi & Saatchi)隶属于全球三大传播集团之一——阳狮集团。自1970 年创立以来,已逐步发展成为全球最受瞩目的创意热店。盛世长城目前已在全球设立114家分公司,员工超过6500名。1992年盛世长城来到中国,它也是最早来到中国的国际广告公司之一。自进入中国以来,盛世长城始终坚持以创意为先,网罗了最顶尖的创意人才,通过逾二十年的不断探索与发展,中国拥有超过500名员工,在上海、北京、广州、香港均设有分公司。 盛世长城中国拥有宝洁、美赞臣、保时捷、汇丰银行、太古地产、上汽大众、澳门金沙、亿滋、金宝汤、Paul & Shark等国内外知名客户。在为老客户提供优质服务的同时,盛世长城也凭借非凡创意能力不断地争取到了更多新客户。 盛世城在帮助客户生意屡创高峰的同时,坚持专注创作优秀的创意作品。近年来,盛世长城陆续斩获了戛纳、伦敦广告节、4A金印奖、金投赏、One Show、Spikes Asia、长城奖、龙玺、黄河等一系列国内外专业奖项。

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行业:Marketing and Advertising

规模:500-999人

官网:www.publicisgroupe.com

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